Our Executive Team|

TOM STOCKHAM

CHIEF EXECUTIVE OFFICER

Over his 25 years as a technology entrepreneur, Tom has built and led several highly profitable, industry-defining companies. Always a passionate champion of disruptive technologies, Tom began his career as an associate at BCG, where he was immersed in the shift to “big box” retail. He later served as president of Ticketmaster.com (LYV), where he helped lead the transition to online ticketing. Then, as CEO of Ancestry.com, he built one of the Internet’s first and largest online content subscription businesses. Today, as CEO of Experticity, Tom leads us in pioneering a new influencer-marketing category that’s transforming retail commerce. He’s devoted to our mission of creating a better buying experience for brands, retailers and consumers through a large network of authentic influential experts who make trusted recommendations.

KEVIN KNIGHT

CHIEF MARKETING OFFICER

Kevin leads the marketing and creative services teams at Experticity. Before joining us he was the global head of creative and brand strategy at Pinterest and previously worked at the Facebook Creative Shop in New York City, where he developed some of the most successful campaigns in digital advertising. Kevin has also held marketing roles at Google and Microsoft. He earned his bachelor’s degree at the University of Utah and his MBA from MIT.

JOHN REAGH

CHIEF REVENUE OFFICER

John Reagh brings more than 15 years of successful sales experience to the Experticity team. Before joining us in 2009, he led sales for high-profile tech companies such as Siebel Systems (now Oracle), NetSuite and Infopia. John has built an unstoppable sales engine at Experticity, and has led his team to both meet their goals and increase their quotas every year.

HEATHER MERCIER

SENIOR VICE PRESIDENT, FINANCE & TALENT

Heather began her career managing mergers and acquisitions at a large investment bank in New York City, and had a successful career in private equity for various firms in Boston, Wyoming and Salt Lake City before joining Experticity. Today she leads talent acquisition and development, business intelligence, finance and business development for Experticity.

GREG COX

CHIEF PRODUCT & TECHNOLOGY OFFICER

Greg leads strategic projects that bring together the business, product and engineering departments at Experticity. He started his career as a researcher and software developer, building machine-learning and augmented reality systems for medical, mining and industrial-automation applications. After earning his MBA he joined Microsoft, where he held positions in engineering management, product management and business strategy. He was also co-founder and CTO of YouLookFab.com, a popular online fashion community. Greg earned his PhD in electronic engineering at the University of Cape Town and his MBA from INSEAD.

MIHIR VAIDYA

VICE PRESIDENT, ENGINEERING & APPLICATIONS

Mihir has a rare combination of expansive technical developer skills and a deep understanding of user experience. He was a co-founder of ReadyPulse, now part of Experticity, and previously worked for Microsoft, where he was part of Bing’s integration with Facebook. He also built communications protocols at Alcatel-Lucent. Mihir currently runs the Seattle chapter of the Ekal Vidyalaya Foundation, a nonprofit dedicated to improving education for children in tribal regions of India. He earned his MS in computer science from the University of Texas at Dallas.

VINOD GUPTA

VICE PRESIDENT, ENGINEERING & PLATFORM

Vinod’s specialty is using big data and scalable distributed software to pioneer the synergy between social media networks, social influencer behavior and e-commerce. He’s been building his expertise in data science and developing web-based platforms for over 15 years. Vinod was a co-founder of ReadyPulse, which joined Experticity in 2016. He previously held engineering positions with Amazon and Microsoft.

JEREMY LEWIS

VICE PRESIDENT, PRODUCT

Before joining Experticity, Jeremy held product-management leadership roles at SugarSync and Intuit. As the head of our product division, he leads a team of product managers, project managers and designers that are defining and executing the Experticity application portfolio strategy.