Running Ragged in Las Vegas Ragnar

Social Media Marketing


Ragnar – the overnight running relay race that makes testing your limits a team sport – concluded its nationwide series of relay races in Las Vegas. This final race of 2013 gives runners a chance to test their strength and stamina in the desert and let their crazy side out in what’s considered to be one of the hardest Ragnar relay races.

So, it came as no surprise when Laryssa Stecyk, ReadyPulse Sales Director, traveled to Las Vegas to run the 187 mile relay race with a team of running enthusiasts from the action sports industry. Her fearless team ‘Locals Only Brah’ (Point Break) came out guns blazing, and they didn’t stop until it was over. The 12 team members included Laryssa Stecyk (ReadyPulse), David Root (Pukka), Ryan Zies (Pukka), Addy Bardwell (Vans), Cat Schnaidt (Vans), Marty Reynoso (Vans), Ben Crane (Stussy), Chad Mihalick (Malakye), Patrick Hourihan (Malakye), Kelly Bader (Malakye), Paul Norris (Extreme Athletics), and Jon Brown (Extreme Athletics).

100% Pure Adrenaline!

The rugged terrain course is not for the faint of heart. The relay starts at 8,600 feet above sea level in the rocky Nevada desert mountains, winds through the valley, continues up another mountain range, and finishes at Lake Mead. The desert terrain brought opposite extremes of heat, and snowy cold and participants could be seen running through the night with their headlamps on, and no one else in sight. But, you know what they say, no guts, no glory.

Locals Only Brah traveled in 2 vans through the desert landscape, cheering their running teammates on, pranking other vans, getting a few minutes of sleep before their next leg, and taking in the gorgeous scenery. Along their journey they saw a full grown ram, a coyote, and an unearthed gravesite…or was it just the sleep deprivation?! In Ragnar, when a runner passes another runner it is considered a ‘kill.’ Locals Only Brah stuck to their Point Break theme, racking up kill points in dead president masks, a great photo opp for their competitors.

Vaya con Dios, Brah!

Locals Only Brah finished the grueling 187 miles in just under 28 hours to place 57th in their division, the 16th percentile! This race was not just a chance to test their physical endurance, but to come together as a team (and maybe just an excuse to dress up like Patrick Swayze). The MVP award goes to Addy Bardwell who ran 10 miles uphill, through the desert during the middle of the night. #nbd Great race and congrats to all the runners!

Written By

Lauren Gould, Product Marketing Manager with ReadyPulse.